Having a paid search agency for your google ads management can save your company a lot of time, stress, and money. Agencies like NewReputation manage PPC or pay-per-click campaigns and help you make the most out of your advertising dollars.
A paid search agency can track the effectiveness of your campaign and make any minor changes as necessary. Our team is experts at reading Google Analytics, and we can tell you where you are at any point during your campaign. This takes the guesswork out of buying Google AdWords and allows you to see exactly how your investment performs.
Google Ads refers to an advertising method where you can purchase keywords and show up in specific kinds of searches. The term “PPC” gets its name from the way by which advertisers are charged, specifically that they have to pay for each click. The more popular the keyword is, and the more clicks it gets, the more expensive it is.
While specific keywords are desirable and help you reach your audience, others might yield searches that you don’t want. This is especially true if you are geo-targeting your ads or looking to get a specific niche audience. A paid search agency can help you identify negative keywords, prohibiting certain audiences from seeing your ad. A combination of both negative and regular keywords can really make your SEO shine!
Google ads are an essential part of your SEO, or search engine optimization, campaign. They can help you reach your targeted audience with a tailored message that will compel them to use your company in the future.
Organic SEO refers to the credit that you build over time with Google. It allows you to reach the first page of Google’s search results. While that’s important, it’s also a good idea to invest in PPC so that you can advertise on the first page of Google and reach more people
Good SEO is the backbone of any successful business. If you are not competitive in Google, it’s highly unlikely that your business will thrive. SEO can be a difficult concept for many people to manage, which is why we specialize in helping companies across all different sectors manage and succeed at their SEO campaigns.
Our team can work with you to develop a unique strategy designed to amplify your business. We don’t believe in cookie-cutter approaches, so all of our work is tailored to your specific needs and business sector.